Leonardo.ai Review (2025): The Ultimate AI Art Generator?

The free plan includes 150 tokens per day, which translates to approximately 30-150 standard image generations daily, depending on the resolution and settings you choose. Higher resolutions, more detailed settings, and advanced features consume more tokens per generation. Unused tokens don't roll over to the next day, so your allocation refreshes daily regardless of previous usage.

Yes, all paid plans (Apprentice, Professional, and Business) include commercial usage rights for generated images. This means you can use these images in client work, marketing materials, products for sale, and other commercial applications. The free plan also allows commercial use with some limitations, primarily related to scale and redistribution. However, regardless of your plan, you should always verify that your prompts don't infringe on existing copyrights or trademarks, as Leonardo.ai's terms don't protect against such infringements.

Leonardo.ai's custom model training feature requires a minimum of 5-10 reference images to create a functional custom model, though 15-25 images typically produce better results with more consistent outputs. The platform recommends using high-quality, consistent images that clearly represent the style, character, or concept you want the model to learn. Images should be diverse enough to capture various angles, poses, or expressions while maintaining the core elements you want the model to reproduce. For characters or specific subjects, including references with different backgrounds helps the model better distinguish the subject from its surroundings.

Custom model training in Leonardo.ai typically takes between 1-4 hours to complete, depending on several factors: the number of reference images uploaded, server load, your subscription tier, and the complexity of the visual style being trained. Business tier subscribers receive priority in the training queue, which can significantly reduce waiting times. Once training begins, the system provides progress updates through the interface. You'll receive a notification when your model is ready for use. Models remain available in your account as long as they're within your active model limit, which varies by subscription tier.

Yes, Leonardo.ai allows users on Professional and Business plans to publish and monetize custom models through their marketplace ecosystem. You can set your own pricing for these models and earn a revenue share when other users utilize them. However, there are important guidelines to follow: you must own or have proper rights to all reference images used in training, the model cannot infringe on existing copyrights or trademarks, and certain content restrictions apply based on Leonardo.ai's terms of service. Free and Apprentice tier users can create custom models for personal use but cannot publish them to the marketplace for others to access or purchase.